The most common languages online
In 2018, having your website translated is an excellent idea that you should take into consideration. There are numerous benefits to ensuring that your website is accessible in multiple languages. In order to help you better understand the languages that are used online, as reported by Statista statistics, the following are the top languages that are used.
Statista statistics reports that the language most represented online is English. English is the language that is used by 25.3% of worldwide internet users. That isn’t surprising since English has dominated languages on the internet for many years now. It was the internet’s founding language, which means that a majority of content that is published online is in English and then must be translated into your preferred language.
Chinese is assumed to be the world’s fastest growing language, and that is true if you go by what is reported by the Statistics. Chinese is in second place and is used by 19.8% of internet users. With a 1.35 billion population and other individuals still learning Chinese, it deserves to be in second place. Given how much China’s economy is growing, many individuals and businesses need localization and translation services in order to market to China’s growing middle class.
There are actually over 750 million individuals worldwide who speak Spanish. Around half of those are native Spanish language speakers. That means if you would like to have access to this group of people that you will need to localize or translate your website. There is an ever growing amount of connect in Spanish online. Spanish speakers are continuing to become more connected so they need to have more content that is available for them in their language. Spanish has been placed number three by Statista with 8% of all users online using Spanish. In future years the ranking is expected to increase.
Several years ago, Arabic was only a small language that was used online. In fact, in 2015, it wasn’t one of the top ten languages used online, but since that time is has grown to become one of the languages most widely used on the internet. In 2013, there was 37% of Arabic speakers with an internet connection, but today there are over 168.1 million worldwide Arabic internet users. Arabic just missed being in the top three spots. However, it is definitely worth trying to localize or translate your website into Arabic given the increase in the number of users who write, read, and speak the Arabic language.
Like Spanish and Arabic, since online content in Portuguese has continued to grow. In 2013, just 47% of Portuguese language speakers were connected with the internet. However, over time, things changed and there is now an impressive 131.9 million Portuguese language uses who are connected to the internet. So that means 4.1% of Portuguese speaking individuals use the internet at least and comes in fifth in our list of top 10 languages used online.
Most people would be very surprised to see these language in the sixth spot on this list. With over 98.9 million online users, it definitely can be worth it to have your website translated into Indonesian/Malaysian for access if they have to be a target group of yours. You might also want to consider localizing or translating your website into those languages since these individuals will want more information on foreign services and products.
Since 2011, Japanese has made the most popular languages used on the internet list. Similar to the Spanish speakers a large amount of content is being created online by Japanese speakers. However, there is still plenty of room for growth. When your website is localized to Japanese, it can means more business, traffic, and increase in your business ROI. There are about 114.9 million Japanese speakers online, or about 3% of all internet users.
There has been a considerable growth in online Russian language use with its now 103.1 million users. It is eighth on the list with more individuals using Russian to access content online. In 2011, the Russian speaker population accessing the internet showed a 41.5 percent increase and is still increasing currently.
This is the language the many people would think would have been within the top five of the languages used online. French does have a good share of internet users,considering that it is the official language in 29 countries. France is also notorious for trying to preserve the French language. Despite all of this, it will only comes in ninth place with 2.8 of all internet users using French.
Internet World Stats reports that in 2015 German was the tenth most commonly used language on the internet. This statistics hasn’t really change too much. Recent statistics from Statista show German being the tenth top language that is used online with a 2.2% share of internet users.
Localizing or translating your website offers is a great opportunity for you to reach a bigger audience. For example, English language websites are geared towards US audiences as well as other audiences all over the world. However, if you target individuals from different cultures and communities, you will be a lot more successful if your website is translates into multiple different languages.
Conclusion regarding Languages Used Online
Depending on your target audience and geographic area, you can decided whether or not to localize or translate your website. It is very important aspect of your overall marketing strategies since it enable you to reach certain audiences speaking different languages. Here at ASAPTranslate, we take great pride in the quality of localization and translation services that we provide not only for the top 10 languages used online, for for many others also. Please visit our website to order any of our translation services.